Collaboration

Dom Pérignon x Lady Gaga: Limited editions become objects of desire

The collaboration between pop icon Lady Gaga and Dom Pérignon has resulted in iconic, inspiring and already highly sought-after Dom Pérignon Limited Editions:…
blake lively
Sparkling Mixers

USA: Blake Lively Announces The Launch Of Betty Buzz

Today Blake Lively announced the launch of Betty Buzz, a new line of non-alcoholic, sparkling mixers made from clean ingredients. These mixers pair perfectly with…
alcohol
Analysis

Top five trends to watch in the spirits and wine sector over 2021/2022, according to GlobalData

Disruptions in supply chains, crop damage as a result of climate change, and a shift in consumer attitudes towards drinking are set to shape new trends and consumption…
bacardi campaign
BACARDÍ Spiced Rum

BACARDÍ® Premieres Two New Spiced Rum Campaigns Just In Time For Fall

Following the successful launch of BACARDÍ Spiced Rum in September 2020, BACARDÍ Spiced is toasting to the change of the season with the debut of two new campaigns.…
Hands clinging alcohol drink glasses
Acquisition

Pernod Ricard to acquire leading online spirits retailer The Whisky Exchange

Pernod Ricard is delighted to announce the signing of an agreement for the acquisition of The Whisky Exchange, a leading spirits online and physical retailer and…
tamdhu cigar malt
Limited Edition

Tamdhu celebrates the launch of its new Cigar Malt with a unique humidor inspired by its sherry seasoned casks

Tamdhu Speyside Single Malt Scotch Whisky has announced the global release of its Cigar Malt No. 01 - a special limited edition new bottling to celebrate an age-old…
Limited Edition

USA: CÎROC And Sean "Diddy" Combs Usher In The "Love" Era With New Limited-Edition CÎROC Pomegranate

CÎROC announced its latest flavor – and it's the perfect complement to the "love era" declared by Sean Love Combs aka "Diddy." The new limited-edition CÎROC…
heinkeken daniel craig
Good things are worth to wait

Heineken® has collaborated with actor Daniel Craig to create the ‘Worth The Wait’ commercial

Heineken® today reveals a new commercial concepted in collaboration with Daniel Craig called ‘Worth The Wait’, which celebrates the highly anticipated release…
Mediterranean gin

Premium gin with multi-layered Mediterranean flavors - Francesco Angotti about Gin Mare

Gin Mare combines the diverse cultures and botanical specialties of the Mediterranean like no other gin. The premium gin has reached a top position among gins worldwide…
New concept

Exhibitors from 22 countries and side events in the city: this is on tap at Bar Convent Berlin 2021

Following a one-year break, this October the BCB will once again be bringing the bar industry together live and in person. The concept has been adapted to the pandemic…
pepsi dapper dan collection
Limited Edition

Pepsi® and Dapper Dan Unveil Capsule Collection in Celebration of the Kickoff to NFL Season and New York Fashion Week

As the NFL season and New York Fashion Week both kick off, Pepsi is unapologetically celebrating these cultural moments as part of its season-long "Made for Football…
brewdog japan
Joint Venture

BrewDog partners with Asahi Japan to create Japanese Joint Venture

BrewDog, a leading independent craft brewer, is pleased to announce the launch of a joint venture in Japan with Asahi Breweries. Ltd (“Asahi Japan”), which will…
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