Tag Archive for: Pernod Ricard

Beefeater Crown Jewel
Gin

Beefeater Crown Jewel: The Ultimate London Dry Gin

Beefeater, the World’s Most Awarded Gin[1], is reinventing tradition and luxury within the gin category by unveiling Beefeater Crown Jewel, the pinnacle of the…
absolut vodka
Packaging

Absolut Vodka and Ardagh Group co-invest in hydrogen-fired glass furnace in a global spirits industry first

Absolut Vodka is to become the first global spirits brand to move to a partly hydrogen energy-fired glass furnace for large-scale production in a significant step…
cognac
Sale of a majority stake

Pernod Ricard sells a majority stake in Societe des Produits d’Armagnac

Pernod Ricard completed the sale of a majority stake in Société des Produits d’Armagnac (SPA) to Cloudsweeper GmbH, an entity wholly owned by entrepreneur Alexander…
Hands clinging alcohol drink glasses
Fully operational malt whisky distillery in China

China: Pernod Ricard unveils THE CHUAN Malt Whisky Distillery in Emeishan

Pernod Ricard, one of the world’s leading whisky producers, officially unveils 叠川THE CHUAN Malt Whisky Distillery today in Emeishan. The announcement celebrates…
Hands clinging alcohol drink glasses
Acquisition

Pernod Ricard to acquire leading online spirits retailer The Whisky Exchange

Pernod Ricard is delighted to announce the signing of an agreement for the acquisition of The Whisky Exchange, a leading spirits online and physical retailer and…
pernod ricard brands
Investment

Pernod Ricard takes minority stake in U.S. based Sovereign Brands

Pernod Ricard is delighted to announce the signing of a minority stake investment in Sovereign Brands and its portfolio of fast-growing super premium wine and spirits…
glass of water
International digital campaign

Pernod Ricard launches its innovative new Responsible Party campaign: “Drink More…Water”

Pernod Ricard is today launching an innovative new international digital campaign through its Responsible Party initiative, aimed at tackling the issue of binge…
vodka
Partnership

US: Pernod Ricard Appoints BCI as Exclusive Importer of Ostoya Vodka

Adding to an already impressive list of premium, international spirits and beverages for importation, Houston-based BCI has been chosen as the exclusive importer…
barman with cocktail
Collaboration

Pernod Ricard Collaborates with Lafayette Imports to Strengthen Brand-building capabilities

Pernod Ricard announces a collaboration with Lafayette Imports, a new company founded by Biggar & Leith partners Elwyn Gladstone and Mark Teasdale. The new venture…
barman pours alcohol into a glass
Acquisition

Pernod Ricard to acquire majority stake in La Hechicera ultra-premium Colombian rum

Pernod Ricard is delighted to announce the signing of an agreement for the acquisition of a majority stake in La Hechicera, a Colombian ultra-premium rum launched…
Anne-Marie Poliquin
People

France: Pernod Ricard is appointing Anne-Marie Poliquin as Group General Counsel

Pernod Ricard is pleased to announce the appointment of Anne-Marie Poliquin as Group General Counsel as of the end of March, 2021. Anne-Marie will report to Alexandre…