General

International brands and stories

rooster rojo tequila
Partnership

USA: Award-winning rooster Rojo Tequila secures new importer in the US

Global spirits company Amber Beverage Group (ABG) has expanded its partnership with US importer of alcoholic beverages, California-based Pacific Edge Wine &…
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Personnel change

USA: PepsiCo Appoints David Flavell to EVP, General Counsel and Corporate Secretary

PepsiCo, Inc. (NASDAQ: PEP) ("PepsiCo") today announced that David Flavell has been appointed as EVP, General Counsel and Corporate Secretary. Flavell, PepsiCo's…
bud light seltzer
Super Bowl

USA: Bud Light Seltzer Lemonade Debuts Its First-Ever Super Bowl Ad

Today, Bud Light Seltzer Lemonade released its first-ever Super Bowl television ad, titled “Last Year’s Lemons.” Inspired by the do-it-yourself haircuts, postponed…
barman with cocktail
Partnership

USA: Molson Coors Partners With CKBG to Distribute RTD Cocktail, Superbird

Molson Coors Beverage Company (NYSE: TAP, TAP.A; TSX: TPX.B, TPX.A) announced a partnership with CKBG to distribute Superbird— a 100% blue agave tequila-based…
beer
Exhibition

Italy: A new strategic route for the Horeca World Beer&Food Attraction in a full-digital format in 2021 and live in 2022

Italian Exhibition Group has set a new strategic route for Beer&Food Attraction, the expo dedicated to excellent beer and beverage products and food for the…
soda bottles
New Products

USA: Jones Soda Launches Variety 12-Packs & Special Release Flavors

Jones Soda Co. (OTCQB: JSDA), the original craft soda known for its unconventional flavors and user-designed label artwork, is ramping up its growth campaign with…
beverage cans
Expansion

Czechia: Ball plants to build new aluminium can plant near Pilsen

Ball Corporation (NYSE: BLL), a leading maker of infinitely recyclable aluminium packaging, intends to begin construction of a new production facility at Pilsen…
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Joint Venture

USA: PepsiCo, Inc. and Beyond Meat, Inc. launch JV for plant-based beverages and snacks

PepsiCo, Inc. (NASDAQ: PEP) and Beyond Meat, Inc. (NASDAQ: BYND) today announced they will form The PLANeT Partnership, LLC (TPP), a joint venture to develop, produce…
beverage cans
Expansion

Brazil: Crown Holdings to Invest in Its Sixth Can Plant to Meet Growing Demand

Crown Holdings, Inc. (NYSE: CCK) (Crown) announced today that its Brazilian subsidiary CROWN Embalagens S.A., plans to build its sixth beverage can plant in Brazil.…
water with cbd
New Product

USA: Truss CBD USA, a Molson Coors and HEXO Corp Joint Venture, launches Veryvell™ Sparkling CBD Water in Colorado

Truss CBD USA, a joint venture majority owned by Molson Coors Beverage Company (“Molson Coors”) and operated in partnership with HEXO Corp (“HEXO”), today…
shots
New Product

Moskovskaya® Vodka taps into booming Hard Seltzer category

Amber Beverage Group-owned iconic vodka brand Moskovskaya® Vodka has designed a new Moskovskaya Street hard seltzer inspired by the iconic Moscow Mule cocktail.…
alcohol
Exhibition

UK: London Wine Fair announces a 100% digital show for 2021

The organisers of the London Wine Fair have announced that the 2021 show will now take place virtually. The decision was taken in light of the on-going uncertainty…
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