Drinks Americas Elects New Board Member

Drinks Americas Holdings, Ltd., a leading owner, developer and marketer of premium beverages associated with renowned icons, announced today that Jack Kleinert has been elected to join the Company's Board of Directors.

Patrick Kenny, CEO of Drinks Americas stated, "Jack Kleinert has long been a supporter of the Company and we welcome him to the Board.  We believe that with Jack's strong financial acumen and background, we can continue to strengthen our Company's capital structure, accelerate our reduction in debt and achieve profitability more quickly.  With our Mexcor International Wine and Spirits venture fully engaged and the Company emerging successfully from a number of economic challenges it faced, having a board resource with Jack Kleinert's level of knowledge will be instrumental as we go forward."

Jack Kleinert is the CEO and co-founder of Velocity Portfolio Group (VPG) founded in 2003.  VPG purchases distressed consumer receivables and liquidates the receivables using its nationwide legal network.  Prior to founding VPG, Mr. Kleinert ran his own private investment group, JCK Investments. For 15 years beginning 1982, Mr. Kleinert worked for Goldman Sachs. He was elected as a General Partner of the firm in 1994 and retired as a Limited Partner at the end of 1997.

Mr. Kleinert is a graduate of Princeton University with a Bachelor of Science degree in Chemical Engineering.

About Drinks Americas
Drinks Americas develops, owns, markets, and nationally distributes alcoholic and non-alcoholic premium beverages associated with renowned icon celebrities, including Willie Nelson's Old Whiskey River Bourbon and Trump Super Premium Vodkas. Other products owned by Drinks Americas include Olifant Vodka, Aguila Tequila and Rheingold Beer. The Company has recently developed and assisted in the launch of Kid Rock's American Badass Beer selling in Michigan.

SOURCE Drinks Americas | www.drinksamericas.com